Schandra’s Weblog

June 27, 2008

how to use job boards effectively???

Filed under: Staffing And Recruiting — schandra @ 2:31 pm

Using online Web sites to advertise open job positions is a no-brainer in this day of near-ubiquitous Internet access. Yet figuring out which online venue delivers the most qualified candidates and the best bang for the buck can be an enigma for HR professionals like us, already overwhelmed by day-to-day tasks.
Experts say the choice of online recruiting sites really boils down to a matter of what type of position you’re trying to fill. Paid recruitment sites like Monster, Naukri, Yahoo HotJobs or CareerBuilder.com will generally cast a wider net and deliver good traction for highly paid and management-level positions like IT professionals or technical project managers. Free job boards such as Craigslist work well for entry-level postings and freelance help, while search engine-based job sites like Lycos Classifieds or the online listings of your local newspaper can help place your job posting in the context of a specific geographic market.

Finally, targeted recruiting sites like Dice (for technology careers), Mediabistro.com (for media professionals like journalists and designers) or Idealist.org (for those interested in nonprofit endeavors) are oftentimes the best bet when you’re trying to recruit particular talents.

Unfortunately, finding the best mix of sites to comprise that formula is not an exact science. HR professionals should experiment with the big general-purpose sites to see which deliver the best yield for their company. Sites like ExecuNet and TheLadders are best for seeking executives looking for salaries in the $100,000-plus range, along with some of the social-networking sites, like LinkedIn, which are starting to be leveraged for referral-based job networking. CollegeRecruiter.com and AfterCollege are geared for locating that entry-level, post-grad position, while sites like Women in Technology, which targets women for technology-related positions, or Diversityworking.com, for a host of targeted diversity areas, can be tapped for bringing more diversity to your search.
Bottomline we can get best ROI(ReturnOnInvestment- say Profitable) from online job-portal by
1) Jobsite must have large quantity of relevant jobs, categorized properly.
2) Search and advanced job search should work properly and should be further classified.
3) Jobseekers registration/data must be categorized based on skills/occupation/experience etc.
4) Ensure that maximum jobs are from actual companies and not from consultants.
5) Even for jobs from consultants insist on having a company email id and not free (e.g. yahoo, hotmail, gmail) one.
6) Create an atmosphere of knowledge by giving expert opinion, having forum, directory, blog etc on your category.
7) Give a contact number/feedback form on jobsite so viewers can get back to you for any clarifications.
8) Have a clear privacy policy.
9) Give some information about your company.

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